PENDAMPINGAN DIGITAL MARKETING UMKM DESA MIRIGAMBAR GUNA MENINGKATKAN KEMANDIRIAN DI ERA DIGITAL

Abstract

 Digital marketing has developed rapidly since the increase in internet use. Therefore, MSME players need an introduction to digital marketing so they can keep up with the increasingly rapid advances in information technology. The aim is for MSME players to master marketing using digital technology in a sustainable manner. The majority of the people of Mirigambar Village, especially MSME business people, have not yet implemented digital marketing as a means of marketing their products. Therefore, MSME players need to be given an introduction to digital marketing. It is hoped that Mirigambar Village MSME players can get to know more, especially digital marketing more optimally and Their MSME products can be better known to the outside community in the future.